Social media breakfast set for Feb. 18Written by Sarah Ottney | Managing Editor | firstname.lastname@example.org
A panel of local print, TV and news blog media will discuss the social media tools and strategy they use to deliver news at a social media breakfast Feb. 18.
The free event, titled “Social Media and the Media,” is set for 7:30 to 9:30 a.m. at TONI&GUY Hairdressing Academy, 3034 Wilford Dr. Breakfast will be provided.
Panelists will be Rebecca Regnier of 13abc, Michael S. Miller of Toledo Free Press and Toledo Free Press Star, Lisa Renee Ward of the blog Glass City Jungle, and Jason Mack of the University of Toledo’s Independent Collegian.
Panelists will share how traditional media has adapted to social media, including how the audience is listening, participating and paying for social media.
Ward, who has been blogging with a focus on politics since 2004, said she is looking forward to sharing tips on how she manages social media for her main blog, Glass City Jungle, as well as for Toledo Free Press and Toledo Free Press Star, where she is web editor.
“There are some great tools out there, some of which are free, which can help individuals and businesses manage their social media, especially when it comes to Twitter,” Ward said in an e-mail. “Options for Facebook as far as scheduling updates for pages are not quite as advanced, but it is much easier now than before to schedule tweets to help create a Web presence. It’s all about developing a readership and to do that you have to provide regular content.”
Ward also writes a weekly column for Toledo Free Press focusing on transparency in government, operates six smaller blogs and has served as a contributor on the national political site WatchBlog.
Miller is editor in chief of Toledo Free Press and Toledo Free Press Star. He has worked for newspapers in Washington, D.C.; Pittsburgh.; San Jose, Calif.; and Miami, Fla., and been recognized with more than 75 industry awards. Toledo Free Press is Lucas County’s largest-circulated newspaper and has been named Best Weekly Newspaper in Ohio for 2009 and 2010 by the Ohio Society for Professional Journalists.
Rebecca Regnier of 13abc has worked in media for 20 years, beginning as a sideline reporter for ESPN while in college. She’s worked at WTVG since 1996, first as a reporter, then an anchor and now with the network’s “People, Places and Things” segment. Regnier was one of the first Toledo media professionals on Twitter. She also operates a diet humor blog called Does This Blog Make Us Look Fat? and writes a weekly humor column for the Monroe Evening News.
Mack is a senior communications major at UT, where he was recently named editor in chief of the Independent Collegian. He has worked at the paper for four years, most recently as managing editor, and will also lead the paper’s digital components, including website, Facebook, Twitter and YouTube channel.
Social Media Breakfasts are held in 40 cities around the world to bring people at all levels of social media knowledge together for education and face-to-face networking. Social Media Breakfast Toledo started in 2009.
For more information, visit socialmediabreakfast.com.