Right Way Safety Equipment launches e-commerce businessWritten by Duane Ramsey | | email@example.com
Right Way Safety Equipment, LLC is a new business selling safety equipment to industrial users and operators both locally and globally through an e-commerce web site.
The main mission of the Right Way team is to provide quality equipment at competitive prices while maintaining superior customer relationships, according to Maureen Georgevich, co-owner and managing director of the business.
Right Way offers an extensive line of merchandise including emergency and first aid equipment, protection gear for head, face, eyes, ears, hands and full body, respiration products, ergonomic goods and fall prevention tools.
“Right Way is driven to deliver more than a product. We will provide detailed and attentive service, specializing in customized logistics. Working with clients, we are able to determine their unique safety needs and to procure hard-to-find items in personal protection equipment, known as PPE in industry,” Georgevich said.
The company sources all equipment from the most reputable companies and drop ships orders to customers from those suppliers that include 3M, Honeywell, Ansell and many others, said Georgevich.
“Eventually we plan to open a brick and mortar store that would stock those products, but e-commerce is so new that we’re focusing on that for now,” she said.
The Right Way team is prepared to service a variety of industrial users and businesses such as manufacturing plants, medical and maintenance facilities, construction companies, and police, fire and emergency operations.
“The business was started in 2008 but it wasn’t the right time for it,” Georgevich said, referring to the economic downturn at that time.
She reported that they launched the new web site in October and opened for e-commerce business in November. They continue to add new products to the online catalog daily.
Richard Sobel, industrial sales manager for Right Way, calls on local companies selling to them online or talking to them about selling direct.
“We’ve already talked to some local companies interested in ordering direct,” Sobel said.
“We understand how imperative it is for industries to maintain an injury-free workplace and we are determined to ensure an industry has no disruption to product development, manufacturing or service delivery,” Georgevich said.
“Right Way will be able to secure the most up-to-date personal protective equipment to protect employees while employers maintain a safe and seamless business operation,” she said.
Georgevich said they got a lot of industrial contacts from the customers of the Red Wings Shoe Store in Maumee that her husband Dan owns and operates. They started in the shoe repair business in 1985 and eventually progressed into selling safety footwear for Red Wings Shoes.
Sobel worked for them selling safety footwear at the Red Wings store after graduating from Central Catholic High School in 2007. While working there, he earned a bachelor’s degree in communications from UT in 2011.
“They asked me if I had any interest in the Right Way business. I like sales and prefer the industrial over retail after doing both at the shoe store,” Sobel said about taking advantage of the opportunity.
Now Dan and Maureen own and operate Right Way Safety Equipment together with her managing the daily operations of the business. They are members of the Center for Family and Privately Held Business at the University of Toledo.
She said they are participating in the Global Target Program through the UT College of Business and Innovation to learn about exporting products. They are working with two mentors, Charlie Chambers of the Toledo Regional Chamber of Commerce and Blaine Stout, president of LBDS, Inc. and TSS Solar in Toledo.
“Their advice has been invaluable to us and they are helping us to develop a business plan for Right Way,” Ms. Georgevich said.
“We believe in personable and professional service at Right Way. If you choose Right Way, you will be more than a customer; you will be a valued part of our team. We strive to provide top tier service, low pricing and quality products to make sure all of your safety needs are met effectively,” she said.
For more information, go to www.rightwaysafetyequipment.com.
Tags: Blaine Stout, Center for Family and Privately Held Business at the University of Toledo, Central Catholic High School, Charlie Chambers of the Toledo Regional Chamber of Commerce, co-owner and managing director of the business, e-commerce business, Global Target Program, Inc. and TSS Solar in Toledo, Maureen Georgevich, president of LBDS, safety equipment, UT College of Business and Innovation