Tom Richard

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Business professionals make it look easy

Friday, May 21st, 2010

In the presence of a talented musical performer, you feel as if you are…

Vampire salespeople work among us

Thursday, April 29th, 2010

One bite is all it takes to become a vampire salesperson. The sharp bite…

Preemptive admissions create a halo effect

Thursday, April 22nd, 2010

Do restaurants with clean restrooms have better tasting food?  One thing is for sure,…

Tom Richard: How to fail an open-book test

Thursday, April 15th, 2010

When a teacher announces an upcoming test will be “open book,” you will hear…

The Shawshank-inspired sales strategy

Thursday, April 8th, 2010

Complainers are contemptible. They spend more time whining about lack than they spend doing…

Social Media: Conduit of communication

Friday, March 19th, 2010

There was a time when Daylight Savings time was an inconvenience. This biannual changing-of-the-clocks…

Giving up your identity to gain professional bliss

Friday, March 5th, 2010

Should a woman give up her last name when she gets married? As I…

Selling Points: Rethinking squeaky wheel syndrome

Friday, February 26th, 2010

My car has been good to me over the years, but I have not…

The fallacy behind ‘self-motivation’

Friday, February 19th, 2010

I change. You change. People change.  Observing how, when and why change occurs can…

Defensive conversations leave no winners

Friday, February 12th, 2010

Children have a sneaky way of getting what they want.  My son asks, “Would…