Comments on: Baumhower: Ratings … they need-a-changin’ http://www.toledofreepress.com/2012/03/02/baumhower-ratings-they-need-a-changin/?utm_source=rss&utm_medium=rss&utm_campaign=baumhower-ratings-they-need-a-changin Toledo's Largest Sunday Newspaper Sun, 19 May 2013 11:09:49 +0000 hourly 1 http://wordpress.org/?v=abc Toledo Newspaperhttp://www.toledofreepress.com/wp-content/themes/tfp/images/tfp_logo_small.gifhttp://www.toledofreepress.com15746The Toledo Free Press is a weekly newspaper in Toledo, Ohio. It was founded in 2005 by Thomas Pounds. By: Paul http://www.toledofreepress.com/2012/03/02/baumhower-ratings-they-need-a-changin/comment-page-1/#comment-389358 Paul Thu, 08 Mar 2012 16:34:45 +0000 http://www.toledofreepress.com/?p=39832#comment-389358 Poorly researched. Both ratings companies have electronic meters as well. Maybe examine their statistical and sampling methods. Social media means nothing if it's not the demographics advertisers' want. Terrestrial radio, TV, and newspapers are heading to the pooper and this guy complains about marketing. Poorly researched. Both ratings companies have electronic meters as well. Maybe examine their statistical and sampling methods.

Social media means nothing if it’s not the demographics advertisers’ want.

Terrestrial radio, TV, and newspapers are heading to the pooper and this guy complains about marketing.

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