AM Fight Club offers online workout optionWritten by Kristen Criswell | | firstname.lastname@example.org
AM Fight Club, an online fitness site, offers those with a busy schedule a convenient way to fit in a workout.
“[AM Fight Club] is another way to fight to stay fit,” said Julie Diver, creator of AM Fight Club and Deerfield, Mich., resident. “It’s a convenient way for people to get their workout. There are lots of reasons someone can’t make it to the gym; they can’t get a babysitter, don’t have gas money, don’t want people looking at them. For this they can, if they have a computer, click from one workout to the next to the next.”
As their schedules got busier with their children’s lives, Diver and her husband started working out in their garage in the early morning. Eventually more and more people started joining them until they all could no longer fit inside the garage.
Someone asked Diver if they ever considered putting the workouts online, and in 2007, amfightclub.com was born.
The site was originally going to show live classes online, but Diver decided instead to pre-record lessons and post them, she said.
“As we started going, we thought about putting things into play that would be perfect for people who are in the office,” Diver said. “A lot of the workouts you can do right from your office and not change your clothes if you want to. We wanted to get people to start moving in innovative ways.”
The workout videos are designed for individuals at all different levels and consist of everything from pilates and resistance bands to stability ball and kickboxing, she said. Currently, the site has 15 workout videos and updates them every few months.
In addition to watching workouts on the computer, the videos can be downloaded and put on smart phones and iPods, adding to the workout convenience, Diver said.
“I think one of the things that is kind of cool is you get to make your own rules. You don’t have to be at a gym at 10 a.m. because that’s when a particular class is scheduled,” Diver said. “It’s your schedule and your time.”
Videos vary in length, with the longest approximately 20 minutes long. Individuals have the option to continue to pick more videos or stop after one, Diver said.
“When people just begin a work out…10 minutes is all you really need. It’s building that confidence and getting better at what you’re doing,” she said.
In addition to the website, AM Fight Club has a fan page on Facebook that allows Diver to interact with people from the site, often posting inspirational messages.
“When you talk about the fight to be fit, it’s not always physical but mental,” she said.
The fan page creates a community, Diver said.
Through a special texting platform listed on the fan page, individuals can also directly connect with Diver, she said.
“When I think about it, it reminds me of the Jetsons. So much of the technology has evolved, with so much online. This is just the next step,” she said.
AM Fight Club is $9.99 a month, with a free seven-day trial available.
“It does save you money,” Diver said. “You can’t even buy a video for $9.99. If you do buy a video then you’re stuck with one workout, where we’re changing things up all the time.”
Diver is a certified personal trainer and has a certification in free weights, stability ball, yoga, boot camp and kickboxing, among others. She also has various martial arts black belts.
Visit AM Fight Club at the website www.amfightclub.com or visit its Facebook page at F-Fit “Fight To Stay Fit.”